tag:blogger.com,1999:blog-9218760536619325900.post5923773627077667680..comments2023-09-21T01:13:28.998-07:00Comments on PR, Pure & Simple: "Newsjacking" Highlights the Power and the Limitations of Social MediaUnknownnoreply@blogger.comBlogger1125tag:blogger.com,1999:blog-9218760536619325900.post-84577166539681545282012-11-02T12:21:39.094-07:002012-11-02T12:21:39.094-07:00While there have been things similar to Newsjackin...While there have been things similar to Newsjacking for years, what changed recently is that Google now indexes in real-time. That allow a timely blog post to be seen by journalists (and consumers) as they search for more information on a topic. Real-time is the key here. Yet nearly all PR people are in campaign mode rather than real-time mode, so those like us who understand newsjacking have an advantage. David Meerman Scotthttps://www.blogger.com/profile/10298585987640812567noreply@blogger.com